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I fix broken marketing systems for SaaS and WordPress products.

$30,000 in new revenue in five months for a plugin with 400,000+ installs. I market a WordPress product every working day, so you skip the agency learning curve.

See the case studies or what I actually do on Services. I also write here, for the 196,000 people who follow along across Facebook, TikTok and YouTube.

THE BLOG

Recent Posts

Field notes on growth marketing — cold email, CRO, SEO and copy that converts.

Recurring Revenue for an Online Academy: The Best 4-Layer Structure

Recurring revenue comes from how your academy is structured. Here are the four layers, the content cadence, and…

Freemium vs Free Trial for WordPress Plugins: Which One Converts Best

Freemium vs free trial for WordPress plugins: why the usual conversion benchmarks mislead, and a real framework for…

How to Market a WordPress Plugin: The Best 5-Stage Funnel

How to market a WordPress plugin across all five funnel stages: discovery, activation, upgrade, renewal and referral, with…

How to Grow a SaaS Business: 8 Steps and Mistakes to Avoid

Learn how to grow a SaaS business in 8 steps: retention, metrics, positioning, acquisition channels, pricing, and the…

How to Start a Business: 9 Steps and Mistakes to Avoid

Learn how to start a business in 9 steps: validating the idea, funding, registration, first customers, and the…

Email Marketing vs Cold Email: What Each Is For and Which to Start First

Email marketing vs cold email explained simply: what each one does for your business, how they differ, and…

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