I build funnel systems for software products. The kind where a stranger becomes a paying customer through a sequence you can actually see and measure, instead of a collection of pages that happen to exist on the same domain.
Three engagements are written up below. Client and product names are withheld under NDA, and the figures shown are the ones I am cleared to publish. I am glad to walk through the full detail, named, on a call.
Funnel build and paid acquisition
$30,000
in new revenue over 5 months
How a Four Page Funnel Produced $30,000 in Five Months
A WordPress plugin with 400,000+ installs was leaking profit. I built four purpose designed landing pages, set up proper tracking, and added a retargeting layer that turned traffic into revenue.
Email marketing and automation
50k to 60k
subscribers turned into a channel
Turning a 60,000 Person List Into a Revenue Channel
A large list was being used as an announcement board. Segmentation, campaign copywriting and automation turned it into a channel with a predictable contribution.
B2B content and demo pipeline
Demo
as the real conversion event
Selling Odoo Based ERP Where the Demo Is the Conversion Event
ERP does not sell like a plugin. This is how landing pages, a content programme and a demo pipeline created a repeatable path from blog reader to paying cloud customer.
What I Actually Do
- Funnel design and build. Mapping pages to awareness stages, then building them.
- Conversion rate optimisation. Pricing pages, comparison tables, guarantees and objection handling.
- Paid acquisition and retargeting. Meta and Google, with real event tracking behind it.
- Copywriting. Landing pages, ad copy, email campaigns and long form content.
- Email marketing. Campaigns and automation across large lists.
- Content and SEO. Blog programmes built to generate leads, not just sessions.
- Video. Promo and feature videos produced for campaign use.
What the People I Worked With Say
These are recommendations written on LinkedIn by colleagues and managers who worked alongside me.
“Arif has been a promising digital marketer for years. He is highly skilled in creating and executing sales funnels and consistently delivers results. He is a quick learner who adapts to challenges effectively. From SEO to content creation, he has strong knowledge in both areas and applies it strategically to drive growth.”
Raad Sheraz
Sr. Digital Marketing Strategist at weDevs
Managed Arif directly
“Arif demonstrated strong marketing knowledge, a clear understanding of audience engagement, and a results driven mindset in his work. His professionalism, communication skills, and commitment to delivering quality work make him a valuable asset to any organization.”
Rajuan Islam
Head of HR and Admin at weDevs
Observed Arif’s work as Digital Marketing Executive
“Arif is an exceptional digital marketer and a fantastic teammate. During our time together at weDevs, I was consistently impressed by his creative approach to problem solving and his dedication to brand excellence.”
Saniul Alam
Business Development Professional
Worked with Arif on the same team at weDevs
“Muhammad Arif is an outstanding Senior Digital Marketing Executive with a strong ability to create and execute result driven strategies. While working together at Tirzok Private Limited, I was impressed by his creativity, market expertise, and dedication to delivering impactful campaigns.”
Nadim Khan
DevOps and Cloud Solutions
Worked with Arif at Tirzok Private Limited
Want the unredacted version?
There is more behind each of these: the pages themselves, the copy, the campaign structures and the numbers I cannot publish here. Tell me what you are working on and I will tell you honestly whether I can help.